Café au Design: Exploiting Affordance to Communicate Purpose and Function
by Brian on May.14, 2010, under Porting Good Practices, Tradeoffs, Usability is everywhere
I was in a restaurant the other day and came across this wonderful coffee machine…

Here, we see that the process of making coffee (blue) is localized in the center, while frothing milk (yellow) is all on the left.
Three Ways to Upgrade Your Corporate Web Presence and How You Can Screw Them Up
by Brian on May.06, 2010, under Tutorials, UX Theory
The landscape of the web has changed so that a static website just doesn’t cut it for a company’s web presence. This makes me happy, because it’s wonderful to see the intriguing and interesting ways businesses engage their customers on the web. Here are three relatively simple but effective strategies businesses can employ to that end:
Spread the word by increasing online traffic
Leverage social networking and blogging to promote a brand
Make sales easier via online purchasing
These are great things to do, but like all things, even the greatest ideas are ruined by poor execution. What often happens is that a web [...] Continue Reading…
I Don’t Know What A Browser Is, but I’ve got 500 Friends Online
by Brian on Apr.16, 2010, under UX Theory, Usability is everywhere

Users of computing tech tend to fall into one of three groups: 1) Creator, 2) Consumer, and 3) Power Consumer. (Click to enlarge)
With computing (and especially the internet) having become as entwined in human activity as it has, a third “class” of computer user has developed. In short, we’re looking at a collective user pool made up of 1) creators, 2) consumers, and 3) power consumers. [...] Continue Reading…
First Do No Harm: Toward a Hippocratic Oath for Designers
by Brian on Mar.12, 2010, under Porting Good Practices, UX Theory
[...] Continue Reading…
6 Ways Make Your Party Pix POP with Photoshop
by Brian on Mar.05, 2010, under Tutorials
Usability in Salsa Dancing: Models in Learning and Communication
by Brian on Feb.25, 2010, under Porting Good Practices, UX Theory

Learning a simple model of a concept in the beginning makes learning at an advanced stage easier than trying to learn advanced concepts from the start.
Grocery Shopping Made as Easy as 1-2-3-4
by Brian on Feb.03, 2010, under Usability is everywhere


